EPISODE ARCHIVEFrom Groomer to Coach: El Hack's Journey in Pet Business
Bill Betts speaks with Elizabeth Hack (El Hack) about her journey from being a successful dog groomer to a business coach specializing in the canine industry. El shares her insights on the importance of effective marketing strategies, emphasizing her six-week marketing campaign approach that can help businesses attract more clients rapidly. They discuss the significance of knowing your worth as a service provider and how to overcome limiting beliefs surrounding pricing. El also highlights the value of community connections and how building relationships can significantly impact business growth. The conversation culminates with the exciting launch of her new book, "Fetch More Clients: Effectively Market and Grow Your Canine Business in Six Weeks," which is packed with actionable advice for pet professionals.