Privacy Policy

About this privacy policy

Pet Passion To Profit Ltd respects your privacy. This policy explains what information this website collects, why, who we share it with, how long we keep it and the rights you have.

Who is responsible for your information?

For UK data protection law, the controller is Pet Passion To Profit Ltd. You can contact us about privacy through petpassiontoprofit.com.

What personal information we collect

This website has no forms or accounts, so you don't give us information directly here. We collect:

• Website usage information, only if you allow analytics cookies: pages visited, approximate location, device and browser details, collected through Google Analytics.
• Information you give the free guide popup, only if you allow marketing cookies and choose to sign up for the guide.
• Technical information our hosting provider processes to deliver pages securely, such as your IP address.

If you get in touch through petpassiontoprofit.com, the privacy information on that website applies.

Why we use it and our lawful basis

• Delivering and securing the website — our legitimate interests.
• Understanding how the website is used — your consent.
• Sending the free guide you asked for — your consent.

Who we share information with

• Website hosting providers, to deliver the site.
• Google, for Google Analytics (only with your consent).
• Captivate, which hosts our podcast audio and the episode player.

We may also disclose information where required by law, or to establish, exercise or defend legal claims.

International transfers

Some suppliers, including Google, may process personal information outside the UK. Where this happens, we rely on the safeguards required by UK data protection law.

How long we keep information

We keep personal information only as long as reasonably necessary for the purpose it was collected for and to meet legal requirements. Analytics data is kept according to our Google Analytics retention setting. Cookie durations are in our Cookie Policy.

How we protect information

The site is served over HTTPS, and we use appropriate measures to protect personal information. No internet system can be guaranteed completely secure.

Your data protection rights

Depending on the circumstances, you can ask to access, correct or erase your information, restrict or object to processing, or receive it in a portable format. Where we rely on consent, you can withdraw it at any time with "Cookie settings" at the bottom of every page. We may need to confirm your identity before acting on a request.

Complaints

Please contact us first so we can try to help. You can also complain to the Information Commissioner's Office at ico.org.uk.

Links to other websites

This site links to other websites, such as our sponsor Lopay, podcast apps and Facebook. We are not responsible for their privacy practices.

Changes to this policy

We'll update this policy when the website or the law changes, with a new date above.